Mark has grown his Social Media Marketing consultancy in the same way he creates effective Social Media Strategies - using the key principles of co-operative partnerships and working together. Partnering with other businesses has enable Mark to grow his own Social Media marketing business during the recession.

Mark is constantly researching new Social Media ideas. He uses these to develop of new ways to generate income and increase customer engagement through innovative, intelligent and creative Facebook & Twitter campaigns.

Mark helps his clients first understand what Social Media can bring to their business, be that brand awareness, customer engagement, customer service or income generation and then developing, defining and implementing a plan for their business. Anyone can set up and post on Facebook or Twitter for their business, what Mark provides is the 'why' and 'what' message do you want to send. The danger for a business is that if they get it wrong, they can start to bore their target audience and, at worst, turn them off the brand all together. For Mark its quality and focus over quantity and this is the key to successful customer engagement.