Social Rajneeti

Company Overview

Social Rajneeti is an Indian political campaign management agency that provides 360-degree integrated services for political leaders and organisations. Established with a focus on combining traditional political insights with digital marketing strategy, the agency has operated for over 14 years in the political consulting sector. To date, the firm has managed over 200 campaigns across 11 major Indian states, including Maharashtra, Bihar, Uttar Pradesh, Goa and West Bengal. The agency's stated mission is to develop influential leadership through data-driven strategies and a broad national network of over 140 political leaders.

Services and Operations

The agency specialises in a multidisciplinary approach to election management, categorised into strategy, digital presence, and grassroots engagement:

Strategy and Personal Branding: The firm focuses on image building and professional social media management to maintain consistent public messaging. Its electoral framework incorporates scientific surveys (both online and offline), booth-level management, and centralised war room operations.

Media and Communication: Services include public relations (PR), press coverage, and bulk communication via WhatsApp and SMS. The agency also executes targeted digital advertising through platforms like Google Ads and manages Wikipedia profiles and coordinated social media trending campaigns.

Creative and Technical Solutions: Social Rajneeti utilizes emerging technologies, including AI-powered Chatbots and high-quality video production. On the ground, the agency provides professional Photography and Videography to document political activities.

Grassroots Outreach: To ensure connectivity with the electorate beyond digital platforms, the agency employs traditional outreach methods such as Nukkad Natak (street plays) and structured volunteer training programs to improve ground-level efficiency.

Methodology

The agency employs a disciplined six-step strategic methodology to guide its campaign execution:

Research and Analysis: Investigation of voter behaviour, local trends, and constituency dynamics.

Strategy Formulation: Transformation of research data into tactical plans and campaign objectives.

Content Creation: Development of tailored messaging for distribution across digital and traditional media.

Campaign Launch: Real-time activation and continuous performance monitoring.

Optimisation: Implementation of course corrections based on live feedback and emerging challenges.

Reporting: Documentation of performance metrics and actionable insights for future planning.

Contact Details:

Nimil Tiwari - Director - +918237555778

Vinay Kulkarni - Director - +919923316644

Website: https://www.socialrajneeti.co.in/

Address:

Social Rajneeti, 7th Floor S, WorkHub, Baner Business Bay, 52/5/2/6, Pashan - Sus Rd, Baner, Pune, Maharashtra - 411021