Someshwar Jalkotkar

Hello there!

I'm an engineer turned digital marketer, enriched by profound social and spiritual experiences.

I began my digital marketing journey by taking YouTube tutorials, which opened doors to certified courses on Udemy, Digital Trainee, Growth School, and with Mohit Rathi Academy. This led to internships at Cart 91, Digitize Brand, and Media Unfold. This experience led me to advance from Social Media Marketer to Digital Marketing Executive to now Digital Marketing Manager at Terkar Capital (a brand of Terkar Global Financial Development Private Limited), where I excel in branding, generating leads, and driving relevant traffic to the website.

My jam? Website development using WordPress, SEO, Google Ads, Social media marketing, LinkedIn marketing (Organic/Inorganic), and Canva graphics.

I play a key role in a team dedicated to helping businesses grow by facilitating debt fundraising instruments, leveraging SEO, and data-driven website optimization. My efforts included a WordPress website redesign that resulted in a significant 60-70% increase in relevant organic traffic. This experience solidified my understanding of how strategic website development and SEO can directly impact business goals.

Beyond website optimization, I contribute by creating compelling content, designing graphics using the Canva tool, applying data analytics to strategies, and creating and optimizing various campaigns. This ensures that our campaigns consistently meet KPIs and contribute to Terkar Capital's overall growth objectives.

I continuously hone my digital marketing skills to craft and optimize impactful campaigns. My ultimate goal is to leverage this expertise to strategically drive a company's growth.

A Shift Within – My Time with Isha

Back in 2017, I got introduced to the Isha Foundation. But it was in 2019–2020, during the Sadhanapada program, that I truly immersed myself. For 9 months, I lived at the Isha Yoga Center—practicing Hatha Yoga, following a disciplined routine, and absorbing the powerful atmosphere of Sadhguru’s wisdom.

Those months became a turning point in my life. They taught me clarity, stillness, and strength. I stayed committed to my yoga practices even after the program, and for another full year, kept up the rhythm.

While there, I also took up multiple seva (volunteering) roles—helping with Isha programs, assisting the IT Infra team, serving at the temples, and participating in Cauvery Calling, a campaign for river revitalization.