Sonja Holverson
Freelance author, translator, marketer, Artist, and Photographer in Lausanne, Switzerland
Sonja Holverson
Freelance author, translator, marketer, Artist, and Photographer in Lausanne, Switzerland
MBA, HEC University of Lausanne and HES-SO certified lecturer at Ecole hôtelière de Lausanne (EHL), Switzerland, I am an interactive hospitality marketing lecturer, applied sciences researcher, translator French-English, published author, content writer, digital and social media marketer.
My career in hospitality and tourism began while attending the University of Hawaii where I obtained my BA in Fine Arts and Art History.
With a diverse professional tourism background in Hawaii, California and Switzerland in sales and marketing, I held positions with hotels, restaurants, tour operators, travel agencies, incentive travel companies, and cruise lines.
I have presented and published applied sciences research on hotel branding and independent lifestyle hotels at conferences in Switzerland, Dubai and the USA. I have taught executive hospitality courses on Hotel Branding and Sales and Communication at EHL and in Shanghai and Xiamen, China.
In addition to writing for travel industry professional journals, I have been travel writing and doing digital marketing for several travel websites and online travel guides for travelers about various travel, cultural and humanitarian topics about which I’m passionate.