Sonny Martin
Sonny Martin
I have spent my life purposefully following a passion for lifestyle enhancement! Gastronomy, viticultural and enological pursuits, artisanally produced craft beers, craft spirits and fine art are just a few of the areas of study I have pursued.
As a pioneering executive and serial entrepreneur I have founded and built many businesses: a fine dining restaurant, a gastropub, a specialty retail, fine wine, deli and wine bar and also started my own wine label, Tesoro, producing three vintages of single vineyard Viognier and Syrah.
I have left my mark by passing along the experience and knowledge gained via "standing on the shoulders of giants" to each individual I have had life's grace to engage with. Whether sabering a Nebuchadnezeer of Champagne into a towering pyramid of glasses or pouring a sample of fine wine on the tailgate of a pickup truck in a field I have always believed that everyone who shares my passion for enhancing their lifestyle is a part of my tribe and I give them 110% of myself!
At times my strive to attain perfection can become obsessive but the results are usually something worth it; like the time I spent a summer perfecting the "World's Beefiest Burger Recipe."
I am an exceptionally qualified, passionately driven professional looking for a winery that will benefit from my affable leadership and the humble sharing of knowledge and experience while providing me with motivating challenge in a setting where I can continue to grow and thrive. I can be a great asset to your organization bringing long-term growth, customer-centric culture and bottom line profit.
A lifetime of delivering extraordinary experiences with outstanding customer service gives me considerable insight into the grace, consideration and integrity required to care for business relationships, especially with consumers. My career has been based upon visionary goals, passion for my work and success as a motivational leader of teams.
Over the last five years of building DtC sales for wineries throughout the Napa Valley I have developed exceptional understanding of the vital touch points that drive winery success. To achieve the highest potential DtC sales is a complex puzzle that I have successfully worked through with multiple wineries. Your winery could be the next potential success; contact me to start the ball rolling!