Shayan Sanyal

I am a resourceful and creative marketing executive with a global perspective, strong customer focus and business orientation, as well as a proven ability to deliver rapid and sustainable results. I have a successful track record in managing, delivering and marketing software products across multiple channels and geographies. I also have excellent analytical, inter-personal,written and verbal communication skills with a proven ability to lead, influence others and foster strong cross-functional teamwork among various, multi-cultural organizations. I am currently responsible for Bluwan's go-to-market strategy and all aspects of execution: Core Strategic Vision, Product Marketing & Management, Communications (AR/PR), Regulatory & Government Affairs, as well as Business / Trial / Reference Development. I have built the marketing, sales and product management organisation from the ground up; led the recruitment of key GTM partners around product market insight (Gartner), media and analyst relations (Ballou PR), as well as established a network of key business development partners (Strategic Alliances). Currently leading the company's portfolio launch at Mobile World Congress 2011 in Barcelona, Spain in February 2011. Come visit us at stand 2F33 in Hall 2 next to ETSI. To set up a meeting and discuss how we are changing the economics of fixed and mobile broadband, contact us at