Stephanie Kimssy

  • Responsible for driving substantial and measurable lift in engagement, e-commerce revenue and sales for top Fortune 500 companies across multiple verticals.
  • Leverage in-depth knowledge of a client's website architecture, online business model, and business goals in order to craft a Digital Optimization Strategy roadmap designed to drive positive ROI.
  • Develop and manage implementation, testing, and analysis of redesigns and new products for online and mobile platforms.
  • Experience includes A/B testing, multivariate testing, display, SEO/SEM, user segmentation and mobile testing.

Education:

  • New York University - M.S. in Integrated Marketing, concentrating on digital and brand marketing.
  • Carnegie Mellon University - Double Major (B.S.) in Information Systems, concentrating on Communication Design, and Technical Writing

Computer skills:

  • Adobe Marketing Suite - SiteCatalyst, Test & Target, Recommendations, WebTrends, Aprimo, HTML, Adobe Photoshop & Illustrator, MS Office, MAC/PC operating environments.

Hobbies & interests:

  • Fashion, beauty blogging, and cupcakes.