Chief Executive Officer ReachNow. ReachNow is the wholly owned mobility services subsidiary of the BMW Group. As a 20-year technology industry veteran, I've built and marketed digital products and services used by millions worldwide. Originally from eastern Kentucky I've been blessed to have a varied and dynamic career doing everything from working in a steel mill to being a startup CEO and advisor as well as being a senior leader at Sony, Microsoft, RealNetworks, Paramount Pictures (Screenlife Games), Rightside and INRIX.