CMO in New York
I have extensive experience in technology marketing & strategy ranging from venture-backed startups to global technology organizations.
He's a thought leader in neuro-digital marketing -- the use of brain science to craft compelling digital, social & content marketing and branding. on social media, digital transformation and neuro-marketing.
Most recently the CMO for LexisNexis North America, he also led its Law Schools P&L. I led the transformation to a truly digital brand, driving up revenues and down the cost of customer acquisition. As a result of his team's work, Lexis was selected as a finalist for B2B Brand of the year and won the Silver Quill award for excellence in Brand Communications.
He spent seven years as a Sr. Marketing executive of SAP AG. As a resident intrapreneur, he led SAP’s Social Media Strategy & Digital Customer Experience efforts. Steve also led Services Marketing and SAP’s Competitive Program and Strategy team against Oracle.
Prior to joining SAP, Steve was a principal and Executive-in-Residence with the BRM Group, a Jerusalem-based Venture Capital firm and prior to joining BRM, Steve was the vice president of product strategy, for Computer Associates.
He did his undergraduate work at Emory University and graduate work in psychology and neuroscience at New York University and City University of New York. Steve and his family reside in New York City