contreras
Designer, Art Director, and Director in San Francisco, California
contreras
Designer, Art Director, and Director in San Francisco, California
I have been working as a creative director, art director, and graphic designer in the Bay Area for over 13 years, both for individual clients and within an in-house creative team or marketing department. I have designed and produced a wide range of projects, but I am more than just a list of design services; I’m a strategist. My expertise is looking at the big picture to identify the critical goals of a project before work begins. During the process I apply a get-it-done work ethic, active listening, diplomacy, and well-honed organizational skills aimed at delivering both quality and quantity of the final work produced.
My strengths extend beyond design to include an in-depth understanding of project management and online marketing. I am adept at deciphering a project’s details and complexities, accurately scheduling and delegating the task(s) at hand, conveying the scope of the project to outside vendors, and bringing the job to conclusion on time and within budget. Being a part of the marketing department at a national online media company for the past six years, I worked closely with the CMO and VP of Sales undertaking online marketing initiatives where we conceptualized creative that helped advance the company’s business, marketing, and branding objectives.
In summary, I am a dedicated, creative leader with a simple goal: to create cost-effective, results-driven, branded communications and marketing collateral. I believe my clients’ or company’s needs and goals are primary—rather than my portfolio—and it is my job to translate those ideas into strong visual solutions.