Steve Roth

I spent the first part of my career working all around Hollywood, from TV and Film to Home Video and Radio. As a former TV comedy writer and creative, my default mode is that of an entrepreneurial, out-of-box thinker who approaches challenges with positive energy and enthusiasm.

The second phase of my career took me into the world of Advertising and Marketing, more specifically, ad agency new business development. I was the fisherman, driving awareness, creating relationships and closing deals.

Along the trail I became YouTube trained and certified in audience growth and channel management, and consulted with brands and companies helping them capitalize on the enormous marketing and promotional power of YouTube.

Currently, I work as a Brand Strategist with IDEA Health and Fitness Association, the world's largest fitness and wellness organization. I help brands leverage the power of over 250,000 influencers to drive awareness and sales.

Interests: Golf, Archery, the Great Outdoors, Gluten-Free Beer, Zinfandel Wine... okay, other wines, too!, beach walks, dog pets, and Livin' the Life.

I recently published two books titled “I Married a Nutritionist." One is for Guys and one for Golfers. Both are a fun read packed with easy to understand information on health and nutrition. You can find them on Amazon!