stuart schwartzapfel

I am the VP of Audience Insights at Big Fuel Communications, a full-service social marketing and communications company. We take brands from Content To Commerce, a unique approach bridging "people stories" to "product stories" through social media and branded content. Since 2004, Big Fuel has been creating award-winning social media and branded content campaigns for some of the biggest brands in the world. Our clients include: General Motors, T-Mobile, InBev, Clorox, McDonald’s, Fisher-Price, The Children's Place, Microsoft, Colgate-Palmolive, Gore-Tex, among others. Prior to joining Big Fuel, I worked as a strategic planner for brands like Lincoln/Mercury, iTV, Mercedes-Benz, Clorox, Toyota, Nissan, and Mahindra. I moonlight as an automotive scribe for mags like WIRED.com and maintain a car-spotting blog called Man on the Move.