Prof Surabhi Singh (B COM, M COM, MCA, PGDBA and PhD Scholar from AMU) is specialized in marketing with overall experience of 14yrs in corporate as well as teaching. She has got additional qualification of Advanced Diploma in Management which is equivalent to M Phil and Certificate in Guidance. She has been actively involved in research, teaching, training and consultancy. She is the recipient of IMS Noida’s Award of ‘A Grade Faculty’ and recently received award from UK Journal for case writing. She won the best paper award in National Conference at one of the premier business school. She has also received other accolades in her research papers from various academias. She has edited three books and more than 30 papers in various National and International refereed Journals and conference proceedings. She is also a reviewer in few International Journals. Currently she is associated with IMS Ghaziabad as Asstt Professor-Marketing. Her area of expertise includes Marketing and Research.