Susan McPherson

Susan McPherson is a serial connector, passionate cause marketer, writer and corporate responsibility expert. As Senior vice president/director of global marketing at Fenton, she focuses on creating visibility for the firm and running its corporate social responsibility practice. She’s a regular writer and contributor for the Harvard Business Review, Forbes, and Triple Pundit, and has 20+ years experience in marketing, public relations, sustainability communications. She speaks at a variety of industry-leading conferences including Committee to Encourage Corporate Philanthropy, Sustainable Brands, DLD, and Boston College Center for Corporate Citizenship.

Currently, McPherson invests in and advises technology start-ups including TheLi.st, Positive Luxury, Lover.ly, and The Daily Muse. She serves on the boards of 10×10, a social action campaign/platform funded by Intel to expand girls’ education in the developing world; Bpeace, a nonprofit dedicated to assisting women in regions of conflict and post-conflict start businesses; and Earth 2 Hub, a London-based innovative media platform for science and technology. She is also a member of Echoing Green’s Vanguard Council and Social Media Week’s New York Advisory Council. Additionally, she serves as an adviser to several non-profits, including Girls Who Code, Plant A Fish, She’s The First, The Adventure Project and The OpEd Project. Recently, McPherson was selected as a Vital Voices global corporate ambassador.