Susan Whiteside

Susan Fussell Whiteside is vice president of digital strategy & public relations for the National Confectioners Association and NCA's Chocolate Council. She is the go-to expert on candy and chocolate sales and trends, celebrations and traditions, and all things sweet. Susan directs the digital presence of the association and is responsible for managing and elevating NCA’s reputation online and offline. As a leading spokesperson for the $34 billion confectionery industry, she has appeared numerous times on broadcast channels including PBS, NPR, CBS, Fox, Food Network’s “Unwrapped” and NBC’s “TODAY,” and has been quoted in hundreds of print publications such as The New York Times, The Washington Post and Real Simple.

Susan lives with her husband, an active toddler, one full-time dog and a rotating assortment of foster puppies in Arlington, Va.