Syed Babar Ali

Journalist, Digital Media Stretegist, and Media Trainer in Karachi, Pakistan

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Digital marketing professional with experience coordinating multi-brand, multi-channel campaigns across organic and paid channels, including hands-on configuration of Google Performance Max (PMax), Google Analytics 4 (GA4), and Emplifi for social publishing and reputation monitoring. Skilled in CRM and lead-lifecycle management (HubSpot), AI-driven workflow automation (Zapier, Claude), and cross-functional stakeholder alignment across time zones. Proven ability to deliver data-informed campaign optimization, brand compliance, and measurable performance improvements in fast-paced, remote, and internationally distributed environments.

CORE SKILLS

  • Leadership
  • SEO & SEM
  • AI & Automation
  • Analytics Tools
  • Data Analysis & Interpretation
  • Performance Tracking (KPIs & ROI)
  • Market & Competitor Research
  • Content Marketing & Storytelling
  • Video & Short-Form Media Strategy
  • Work
    • Sugarland Petroleum Inc
  • Education
    • MBA ( Advertising & Media Management)
    • Graduation ( Mass Communication)