Tato Torres Sáez
Consultant, Artist, and Musician in Guayanilla, Puerto Rico
Carlos "Tato" Torres
Musician, Research Anthropologist & Entertainment, Production, Public Relations, Marketing & Social Media Consultant
Experienced Research, Entertainment, Production, Social Media, Marketing and Public Relations Consultant with Multicultural & Mainstream Marketing skills on all media platforms.
Primary Focus and Expertise:
Cultural Awareness & Sensitivity: assessment, prevention and management of culturally sensitive issues in conflict and crisis in dealing with the inherent diversity of the Hispanic/Latino Market.
Because reaching Hispanic/Latino markets and communities effectively is not simply a matter of translation, it requires practical and applicable cultural knowledge, understanding and relevancy.
Experience:
Knowledgeable Multicultural Research, Entertainment, Production, Social Media, Marketing and Public Relations Consultant with over 10 years of experience in the civic environment and the entertainment industry focusing primarily on the U.S./Caribbean Hispanic/Latino communities with a concentration in the Puerto Rican Diaspora.
Eclectic individual who thrives in challenging and dynamic environments with strong communication and language skills, multicultural marketing experience, strong interpersonal skills and hard-working nature applied to successful project implementation and growth.
Experienced in broadcast, internet & direct marketing/advertising, branding and identity, public/media affairs/relations, customer acquisition, retention and stimulation, market research, product management, Multicultural Marketing and Concept Development.
Specialties:
Research
Entertainment
Cultural Sensitivity
Media Production
Creative/Artistic Design and Direction
Marketing Strategy (Traditional & Digital)
Sales Development and Strategy
Events Planning and Production
E-Commerce, Direct Marketing, Mobile, Social Media, Research