WHO AM I?
I am a passionate about new technologies who truly believes in the huge potential of digital creative contents used with purposes other than mere entertainment. Since 2005 I combine an academic career with a professional career focused on the fields of serious games and new media.

WHAT DO I DO?
My expertise is focused on helping to understand how messages can be conveyed in a creative way by using digital games and new media as tools for communication. I also teach and conduct research in this field.

WHAT AM I LOOKING FOR?
My ambition is to be part of challenging projects in the fields of new media and/or serious games that try to add something new or different in a meaningful and creative way.

I ALSO WORK AS A FREELANCE CONSULTANT. THIS IS WHAT I CAN DO FOR YOUR COMPANY:

DESIGN CREATIVE STRATEGIES
I can help you to transform your communication needs into creative and effective digital strategies in the form of advergames, serious games or playful interactive contents.

ENHANCE THE QUALITY OF YOUR CONTENTS
I have a deep understanding of the elements of digital games and new media that can be designed to become meaningful. Therefore, I can help you to design high quality meaningful contents.

IDENTIFY COMMUNICATION PROBLEMS
I can help you to identify if your users are really engaged or just distracted. Are your users getting the message you are trying to convey? If not, why not? Which elements of the content are confusing them?

I CAN BE YOUR BRIDGE AMONG TEAMS
Advergames and serious games are contents fruit of collaboration between teams with different expertises. Due to my background I am able to understand the needs of game designers, advertisers and experts in education and communication. Therefore, I can be the bridge that helps teams to transform their needs into a message that other teams can understand.