Cliff Kevin M. Cendaña

Crafting Brands into Life - One of the things he envisions in creating significant impact to the fast-changing industry. Businesses and its brands with high-value and purpose-driven are he truly believes in.

He is a brand architect and marketing strategic consultant in the making. He is one of young marketing practitioners in the industry who has a strong interest in business, marketing, advertising, and media.

He literally creates brand. He's a fan (and an artist) who appreciates playing in graphic and visual arts. Through this God-given talent, he was able to create his own (part-time business venture who helps businesses crafting their brand.

At the current time, he spends his valuable effort working in the marketing communications industry making him as an investor for his own name to create significant impact in the lives of people in the near future. And that's why we envision "Crafting Brands into Life."

WHO HE WAS BEFORE AND TODAY?

He is known as "Kevin" when he was in grade school; "Cliff" when he attended his high school and college; and "Benok" if he's at home with his family and friends. Graphic layouting, playing tennis and volleyball, reading advertising and marketing books, surfing at the internet, and drinking caffe latte every week are what he does before and even this time (a cup of latte in front of me).

He graduated Bachelor of Science in Business Administration major in Marketing Management, Cum Laude at the school of Green & Gold - Far Eastern University last April 2014. He commenced his tertiary education with flying colors and leadership awards, and he has been a consistent recipient of various leadership awards and conferences locally and abroad.

His leadership competency and influence were rippled to various organizations such as within Far Eastern University - Institute of Accounts, Business, and Finance Student Council; Junior Marketing Association; College Y Club, Samahan ng Mag-aaral para sa Sambayanan.

He is affiliated in some prestigious local leadership institutions such as Ayala Young Leaders Alumni Association, MarkProf Foundation, Inc. Top 25 Young Marketing Leaders in the Philippines, Jose Rizal Model Students of the Philippines, and Ten Outstanding Students of the Philippines Alumni Community.

Google Student Ambassadors, Humanitarian Affairs, and Japan East-Asia Network of Exchange Students