THE INSIDE

How it all started.

We were renovating (still are actually - it’s one of those things once you start you never stop!). I found the perfect wallpaper at Guthrie Bowron, Retro, funky and decently priced. I ordered it, chose my colours and painted the house. A week later Guthrie's called - they had stopped importing it. Stuck (and very disappointed) I visited the online boutique wallpaper shops in New Zealand and was shocked to see the prices! Starting from $300 per roll! Calling upon my years in the U.K, I sourced and secured some wonderful boutique wallpaper agencies, learnt about importing, customs, GST and did a crash course in business. And so THE INSIDE was born. A high quality, online interior boutique that prides itself in offering top quality product from across the globe. We try to sell below recommended retail price and offer excellent customer service.