Janet Dickerson

ABOUT:

Janet Dickerson is a strategic communications and media relations expert with nearly ten years' experience driving multi-channel PR campaigns and generating consistently positive coverage in top-rate outlets like the New York Times, Associated Press, MSNBC, CNN, NPR, PBS and others. She also specializes in trade, niche, and urban/multicultural outreach.

As CEO/Principal of PIXEL PROSE MEDIA, LLC (which she co-founded in 2010) Dickerson has served as a consultant to non-profits, political campaigns, startups and small businesses, generating positive media coverage in leading outlets like the New York Times, MSNBC, Huffington Post, Washington Post, National Public Radio, Associated Press, CNN and PBS. Her robust multimedia marketing strategies have twice propelled viral campaigns to exceed 100,000 views and signatures in under a week, as well attract national and international media attention.

In January 2016, Janet served as event producer and publicist on the historic #MLKNOW event, which sold out 2,000 seats and was viewed by more than 430,000 people online, making it a #1 trending topic on Twitter. She is also Co-Founder of #HarlemDemoDay, an NYC startup event geared towards connecting entrepreneurs with industry investors, business resources and potential funding opportunities.

Dickerson graduated from Temple University in 2007 with a Bachelor’s Degree in Journalism. Born and raised in the New York City-area, she now resides in the New York Tri-State Area.

SPECIALTY AREAS:

 Media Strategy and Pitching

 Op-Ed Writing

 Message Creation and Management

 Email and Social Media Strategy Development

 Press Release Writing

 Digital Organizing Strategies

 Event Production and Management

 Content Development

 Brand Management

 Crisis Communications Management

 Organizing Press Conferences and Media Events/Availabilities

 Sponsorship Engagement and Negotiations