Richard Johnson

Blippar, a leading tech company in the field of Augmented Reality and Computer Vision, offers Augmented Reality experiences to brands, agencies and enterprises. It uses cutting edge AR & AI technology to create products and applications that allow users to ‘unlock’the physical world with an array of interactive content.

Since its inception in 2011, Blippar has seen phenomenal growth – has partnered with some the biggest brands in the world such as Unilever, Nestlé, PepsiCo, L'Oréal and Jaguar Land Rover.

The company’s aim is to give people more from the world around them by bridging the physical and digital worlds. And with its flagship product, the Blippar app, it is a showcase of this. The app allows users to gain access to immersive augmented reality experiences on their smartphones - all they have to do is blipp (i.e. point their phones at) an object and unlock a whole world of experiences and information.

Blippar’s co-founder and CEO, Ambarish Mitra, is the man behind the company’s meteoric rise and he continues to lead the company’s vision. Ambarish was bitten by the entrepreneurial bug in his teens. A high school dropout, he is now a globally recognized innovator and was named the UK Entrepreneur of the year (2016) by Ernst & Young and Young Global Leader by World Economic Forum in 2017.

Under his leadership, Blippar has won several awards and has been recognized by CNBC as one of the most disruptive companies in the world and best AR app by GSMA (Mobile World Congress).