Thomas Schmidt

Digital Marketing, Digital Transformation, and Social Media in Köln, Deutschland

Thomas Schmidt

Digital Marketing, Digital Transformation, and Social Media in Köln, Deutschland

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First mover on the Internet, online marketing,e-commerce, social media with broad experience in digital tranformation and online media marketing issues.Extensive experience as a manager and consultant, specialised in the fields of Digital Marketing and Digital Transformation, including: online marketing (SEM, SEO, SEA), social media, performance marketing, retargeting, multichannel marketing, mobile and e-commerce. Expert in web analytics, statistics, reporting and KPI development. Development of (digital) marketing projects, strategies, concepts and operational implementation. Website and portal development using various CMS. Fields (B2B, B2C): trade, medicine, healthcare, software, internet, media, engineering, fashion, EMM / mobile security. Proficient in MS Office (Excel, Word, Outlook, PowerPoint, Project).Extensive experience in CRM (Sugar / Salesforce), CMS, DAM, PIM, ERP. Experienced project manager in IT-related projects; good leadership skills; hands-on attitude.In-depth knowledge of international online and e-commerce markets. Languages: German (mother tongue), English (fluent). Blogger (www.firstmover.pro) and lecturer. Degree in Social Sciences.

  • Work
    • firstmover.pro
  • Education
    • Bergische Universität, Dipl.soz.wiss.