Thomas Schmidt
Digital Marketing, Digital Transformation, and Social Media in Köln, Deutschland
Thomas Schmidt
Digital Marketing, Digital Transformation, and Social Media in Köln, Deutschland
First mover on the Internet, online marketing,e-commerce, social media with broad experience in digital tranformation and online media marketing issues.Extensive experience as a manager and consultant, specialised in the fields of Digital Marketing and Digital Transformation, including: online marketing (SEM, SEO, SEA), social media, performance marketing, retargeting, multichannel marketing, mobile and e-commerce. Expert in web analytics, statistics, reporting and KPI development. Development of (digital) marketing projects, strategies, concepts and operational implementation. Website and portal development using various CMS. Fields (B2B, B2C): trade, medicine, healthcare, software, internet, media, engineering, fashion, EMM / mobile security. Proficient in MS Office (Excel, Word, Outlook, PowerPoint, Project).Extensive experience in CRM (Sugar / Salesforce), CMS, DAM, PIM, ERP. Experienced project manager in IT-related projects; good leadership skills; hands-on attitude.In-depth knowledge of international online and e-commerce markets. Languages: German (mother tongue), English (fluent). Blogger (www.firstmover.pro) and lecturer. Degree in Social Sciences.