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Seek more exposure for your events? Making it simpler than ever now. Events are now social. Organizers explore different advertisement channels to draw target traffic. Recently, promoters have over-used video marketing to boost the exposure of the event to the world. If you want huge views, visibility and target traffic for your activities, concentrate on a YouTube audience base, the leading online video platform.

YouTube's audience is defined as viewers who chose to follow" your channel and videos to keep posted on your new video updates. Your subscribers will be a raving fan, viewing, commenting and sharing your videos with others. It's an extensive online fan base and the brand's visibility.

This article will disclose three basic tips to help you gain more subscribers and improve online exposure through your YouTube channel.

1. Attracting subscribers

More subscribers are the easiest way to improve the exposure. A audience couldn't read your mind. Your videos must be sufficiently convincing with a clear call to action. Click the "Subscribe" button right above the video.

What produces a convincing call? It's about asking the audience

If your viewers can relate to all the above three points, your video will be a no-brainer. For eg, your call to action can run as follows: "Subscribe to our best event bytes and exclusive marketing tips by clicking on the button"

2. Using the annotations

Annotations are one of the event industry's commonly used resources, but a few strategically positioned annotations will work wonders. These are sticky notes that you can paste on your video after it's uploaded to YouTube.

How to use your case video annotation?

Annotations are of two kinds: annotation call-to-action and annotation Click-to-action. The first one is a "speech bubble" right below the subscribe button. All your current videos can be included. Click-to-action is convincing. Add an image, graphic or "button" to the video while mentioning your call to action and cover it with a "Spotlight" annotation and connect directly to your channel subscribe page.

3. Embed your corporate blog YouTube video

Is your YouTube video already getting enough traffic? You can then exploit these guests to become your channel subscribers. A perfect way is to embed the YouTube video with your blog.

Installing YouTube Subscription Widget in your blog's sidebar will make it easy for viewers to check for videos...