Tom Murphy

My career revolves around the intersection of Sports/Entertainment with Marketing & Branding; working to reward the fan/consumer by creating experiences that feed their passion and desire for authenticity throughout the performances they enjoy.

I'm fortunate to have worked with world-class artists, athletes, studios, leagues and properties on a wide variety of projects and programs, including:

Disney, Pixar, NASCAR, Sony Pictures, Lucasfilm, Dreamworks, Indy 500, Twentieth Century Fox, Sony Records, Major League Soccer, Major League Baseball, JAM Productions, Tim McGraw, Celine Dion, Brooks & Dunn, Guns 'n Roses and others...to deliver unique branded experiences on behalf of: Mercedes-Benz, Budweiser, Verizon Wireless, Coca - Cola, Radio Shack, Miller Brewing, Kmart, Home Shopping Network, Ericsson, Tetra Pak Inc. and more.

From a functional/tactical perspective, my work has integrated entertainment properties into the fabric of their fan's lives through branded sponsorship, events, product placement in film/TV, retail promotions, PR and media outreach, customer incentives, sweepstakes, social media, direct marketing and broadcast TV.

You can see my online resume here, or browse the links below for current ventures in Digital Music Rewards for Loyalty programs (a live demo) and Live Streaming Concerts.

Thank you, Tom