Tony Santos

Designer and Teacher in San Francisco, California

Tony Santos

Designer and Teacher in San Francisco, California

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designer, teacher, surfer, Seahawks & Packers fan, tinkerer, Psych junkie trying to do no harm :)

I'm a designer, probably just like you (although you might not admit your design skills.) I am an expert in Human-Computer Interaction. My work lives at the intersection of technological systems and human systems. Sometimes that means pleasing graphics and "making it easy," sometimes that means optimizing APIs so they reflect the way people use them in the real world, not just the way it was easiest to build the system they're exposing. It ALWAYS means learning about the people involved and building the product they really need, which is ALWAYS a balance of human-needs and business-needs. Design is balance, not extremes.

I started making the web, then worked in adland, and now I'm fascinated by social computing, ubiquitous computing and most of all PEOPLE. Love music, sports, and exploring the interesting world around me. Now I run my own design studio where I can work with awesome companies and awesome people to do the kind of work that makes me excited everyday. I also teach fantastic students at San Francisco State University.

SF resident, Ohioan by birth, Seatalite at heart. . I can often be found running the streets or catching waves at Ocean Beach or Pacifica when I'm not sitting in front of a computer.

I'm always willing to have a conversation, just say hi :)

  • Work
    • Designer
    • Manager
  • Education
    • University of Washington
    • Columbus College of Art & Design