Originally from the Surrey, but born to Swedish parents, I now live in Hampton with my other half and run a few different companies including a sports marketing agency called Iconic Agency and a watch start-up called CROFT Watches.

Am fortunate to travel all over the world for business and pleasure - sometimes mountains are included. My Instagram covers this well.

Incredibly proud to be Swedish - as long as I don't have to live there.

#WorldofSwede