traci browne

Traci is a trade show and conference consultant with over 12 years working in the industry. She started as an exhibitor, then consultant for exhibitors to improve their trade show programs, and then a expo and conference owner and producer.

She's spoken at many of the industry's leading conferences including, PCMA, IAEE, Exhibitor Show, Business Marketing Association chapter, and association and corporate events.

She is a frequent contributor to print and online publications including Trade Show News Network, Convene Magazine, Exhibitor Magazine, Event Tech Brief, Cvent Blog (Award winning corporate blog 2013), Plan Your Meetings and IAEE.

Traci is the author of the book, The Social Trade Show: Leveraging Social Media and Virtual Events To Connect With Your Customer published by Que Publishing.

Traci also has a popular blog TradeShowInstitute.com that delivers wisdom and tips to both exhibitors and show organizers.

Traci is also the co-founder of the popular twitter chat #ExpoChat which has received industry media attention for it's innovative discussions and thought leadership.

Traci also devotes some of her time to her other passion, which is writing, as a freelance writer creating engaging customer focused content for BtoB clients.