I have been described as a Marketer Avant-garde – never satisfied with status quo, endlessly pushing into new realms of problem solving. Over the past 25 years I have led global marketing teams in large-scale initiatives for Novell, Hewlett-Packard, Schneider Electric and now for the world at large. My consultancy is Demand Mechanics, where I help organizations remove the friction from their demand processes.

When I'm not neck-deep in market strategy, you’ll find me either trekking Utah’s beautiful mountain wilderness, fine-tuning home brew recipes, or bringing to life a beloved 1965 Mustang convertible.