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PR, Social Media, and Marketing in Missouri
As Implementation Vice President at BurrellesLuce, I work with major accounts to ensure successful client onboarding and perform web portal training on media monitoring, reporting / analytics, social media, media outreach--as well as counsel clients on media relations and social media best practices.
I have written for the BurrellesLuce blog, Fresh Ideas, contributed to other blogs (such as PR Daily, Hubspot and PRSA's ComPRehension blog) and speak at various PR-related events, both national and regional.
As 2017 Technology Chair (and past president), I serve on the board for Public Relations Society of America's (PRSA) St. Louis chapter, and was the 2015 PRSA Midwest District Conference Chair. I am professional advisor to Southeast Mo State U PRSSA (collegiate level PRSA), have been a guest instructor at Southeast, and sit on the Mass Media Dept. Professional Advisory Council.
When not working, I enjoy our property (adjacent to Missouri Conservation land and Clearwater Lake in the beautiful southeast Missouri Ozarks. I love my (rescued) dogs, and enjoy country music, boating, swimming and other outdoorsy-type stuff.
* on Twitter and most other places as @tressalynne