Mostly Taken from my wikipedia: http://en.wikipedia.org/wiki/Sarah_Lewitinn

Sarah Lewitinn, also known by her nickname Ultragrrrl, is a music critic, DJ, and blogger. She began her career as an assistant editor at Spin Magazine, and soon helped champion rock bands like My Chemcial Romance and The Killers, which led to her starting her own record label, Stolen Transmission. In 2006,New Yorkmagazine named Lewitinn as one of "The Most Influential People in Music", citing that "she has more power than any print music critic." She is also the recipient of five Paper Magazine Nightlife Awards.

In 2008, Sarah appeared as an on-camera host for FUSE’s “FUSE on Tour” where she hosted “The Ultragrrrl Report” and has written two books published by Simon Searchlight Entertainment, a branch of Simon & Schuster: The Pocket DJ (2005) and The Pocket Karaoke (2007). Additionally, she’s a regular talking head on VH1 and MTV, and has appeared as a correspondent on NYC’s 101.9 RXP.