Vanessa Carlson

• 7+ years of experience in traditional marketing, digital marketing, and social media marketing
• Proven expertise in website management, account management, and brand management

I am responsible for bringing a full spectrum of web, social media, and creative digital marketing strategies to Adjusters International and its six owner firms. I manage, maintain, and optimize AI's primary website as well as its owner firm websites. I work to increase brand awareness and visitor engagement across all of our web properties, all while implementing digital marketing programs to drive high-quality traffic to the websites. I coordinate and manage our Internet programs, including web content management, search optimization, paid search, social media properties, and online advertising.

Specialties:
Search Engine Optimization
Brand Management
Social Media Marketing
Pay-Per-Click Management
Content Writing
Google Analytics

  • Education
    • State University of New York at Geneseo