V A S E D E L E N

Founder in Washington, DC

V A S E D E L E N

Founder in Washington, DC

Innovative, results-driven marketing executive with expertise in driving growth through demand generation for B2B Cloud, Mobile Development, and SaaS software companies. Focused on building lean, high impact teams that deliver measurable revenue from integrated demand generation campaigns.

Engage, nurture, and convert customers through their journey with world class digital marketing, social engagement and high impact event marketing strategies.

Collaboratively define go-to-market strategy across markets, industry vertical segments, and key channels, and then define, execute, measure and report on the integrated campaigns required to support go-to-market plan.

An analytic at heart that drives measurement, ROI, data-driven decision making, reporting and closed loop analysis of campaign results for continuous improvement.

Specialties:
• Demand Generation
• Digital Marketing (SEM, Display Ads, Social Media, Email, Webinars)
• Account Based Marketing
• Sales & Marketing Leadership
• Sales & Marketing Operations / Metrics / Analytics (CRM, SFA, MA)
• Inside Sales
• Lead Management and Lead Tracking
• Marketing / Sales Alignment
• Marketing Automation
• Marketing ROI

Drop me an email anytime.

[email protected]

  • Work
    • Startupmql.com