After thinking about taking up teaching as a profession over zillion other things that i wanted to do, i finally started out in advertising/design to get some industry experience. Designing to me is an expression of life using words, colours & creativity. I also had the good fortune to dabble in ad copy writing.

Always wanting to start something of my own, I am one of the Co-Founder's of Foradian Technologies Pvt Ltd (exited in January, 2014). While building my company, a joint venture with BillMail ID led me to be its COO. I also worked in an enterprise level software company for sometime as it CMO. Currently, i am working for group of companies which is into environmental consultancy, agro-products, investment funding & real estate development. On my own, i am working on establishing a graphic design & branding studio BrandMango & a trading, services & investment company Vemrakaad Holdings.

A good musical composition, a compelling story in any movie, a competitive game of cricket, advertising & design, photography, some copy/content writing & of course my friends keep me ticking.

My typical day starts & ends with discovering ways to do things better & always keep improving myself. Someday, i plan to get back to teaching.