Vicky Belle
For the past 15 years, I have been immersed in the Boston advertising and marketing community. I started at a great advertising agency in Marblehead, MA - learning and working with a variety of clients - banks, real estate companies and the Republic State Committee. We planned and bought media, using mainly newspapers and trade magazines. With my experience and loyal client relationships, I was recruited into radio sales. I was extremely lucky to have worked at the top three stations in the city - KISS, Magic, and WEEI. All three are powerhouses, with very different audiences, which exposed me to marketing challenges for all different demographics - from mothers, younger adults and men. While in radio sales, I focused on marketing my clients beyond just radio commercials and into consultive event and sponsorship sales. It was my success at helping my clients overall marketing campaigns, that enabled me to be a top seller, with extremely loyal clients like Fidelity, Revlon, Quaker Oats, Kodak and Cambells . From radio sales, I was recruited to work at an advertising agency to help brand and plan for a Boston sports team. That project done, I went on my own to continue planning and buying media for technology, clothing and CRM clients. My focus has been on social media and different ways to use both traditional and non-traditional media. I offer great negotiation skills for media and events, a knowledge of the New England market, a need to partner with my clients "to win", a great work ethic, and a love of research . I live and work in Boxford, MA with my husband of 16 years and two daughters. When not working or "taxi-ing" my kids to soccer and tennis, I love to golf - and I spent all those years making fun of it!