Vijayalakshmi Gowri Shanker

From helping people fly safely to ensuring they eat the freshest of food, I now want to read their minds… :)

Short story long, I worked as an automation engineer for Airbus’s aircraft data systems and ThermoKing’s transport refrigeration systems. Going forward, I now envision myself to be an efficacious Brand Manager with a focus on how Geomarketing trends impact the consumer’s consciousness.

I believe in creating happy memories. I find that this process not only makes me work hard and form strong bonds with my peers/friends but also helps me motivate myself to aim higher. I grew up and worked in the multicultural environments of Dubai, India and Germany. Through these years, I had opportunities to socialize with multi-ethnic neighbors, participate in their festivities and enjoy their culinary delicacies. I enjoy travelling and have been to many countries across Europe, Asia and Australia, and in each of these places, I learned about the local culture and the way of life. These happy memories have also spotlit the impact of various marketing and advertising tactics on the local populace, thus sparking a growing interest in the geomarketing spectrum. I have now decided to explore study options that would help me channel an industry crossover and learn the ropes in the consumer products sector.