Vlad Gorenshteyn
Digital Marketing Leader, Brand Marketer, and Pro DJ in Atlanta, Georgia
Vlad Gorenshteyn
Digital Marketing Leader, Brand Marketer, and Pro DJ in Atlanta, Georgia
█ Who are you?
First & foremost, I'm a storyteller -- expressing narrative in different mediums: prose, art, music, film, digital, & event-making. I also have "people skills".
█ So what exactly do you do?
I help clients tell their brand stories to consumers (B2H) locally & around the world. I draw lines between the dots nobody else sees. I dream up & bring to life "ideas" big & small with compelling narrative & customer experiences.
█ But how do you do this?
I cook with a proprietary recipe: courage, heart, gut, grit, imagination, a lot of elbow grease. Combine these things with an awesome team & digital strategy....and you have yourself some magic -- where ideas become reality.
█ Who do you work with?
I work with products, brands, & at the end of the day...incredible humans!
█ What's your favorite part of 'the job'?
Creating & translating ideas into actionable plans. I lead creative, technical, marketing, & analytical experts to execute. I love the process of making something from nothing. I'm a maker at heart.
█ How long have you been at it?
Ever since I remember, but getting paid for it for well-over a decade.
█ What brands & agencies have you worked with?
I've been/I am fortunate to work with:
| Aprio
| BBB
| CNN Collection
| Publicis
| AIS Media
| Party Express
| whiteQu.be
█ What tools do you use?
Paper, #2 pencil, & the oxford comma. I ask "the right" questions & do a whole lot of listening. There is a reason why we have two ears & one mouth.
█ What irks you?
Not too many things, but I prefer to be surrounded with people whom are authentic. I also love people whom are smarter than me, self-aware, & life-learners in pursuit of becoming a better version of themselves.
█ EQ or IQ?
Almost always EQ over IQ. You can't "learn" street-smarts & especially "common sense"! Besides, who likes to read manuals when putting together IKEA furniture?
█ Star Wars or Star Trek?
Yes, please.
█ Superpower of choice?
Time travel. Because in the future, you can get more super-powers ;) Nonetheless, I have recurring dreams about being able to fly.
█ What do you do for fun?
Living. Failing. Learning. Laughing. DJing. Drumming. Making. Creating. Motorsporting. Yoga-ing. And I do all this in the company of special individuals.
█ What's the next "big thing"?
I have a few ideas. Woo Woo comes to mind, but you'll usually find me talking about it in the digiverse or IRL. Let's chat!