Vanessa Valerie Tay
Integrated Marketer in New York
Oh, hi! Nice to meet you. I’m an Integrated Marketer in NYC and I’m currently a one-person Marketing team at a SaaS company that provides cybersecurity and compliance software for wealth management firms.
I’ve spent much of my career building myself up to be a marketer who is not confined to either traditional or digital methods. Whether it's Brand Strategy, Public Relations, Event Management, Internal Communications, Social Media, CRM - I've done it all, and I love it!
I pride myself on my ability to adapt and evolve very quickly, and that has proven to be a valuable skill in all of my prior positions, both in-house and agency. I am able to strategize as much as I am able to execute. I have worked on my own and in a group, and I must say, I much prefer working with a team. I'm an independent self-starter, but it’s just way more fun to be able to work with a team of smart and ambitious people!
Outside of work, I enjoy exploring my creative endeavors, including jewelry-making, embroidery, and painting. Most of my reading materials consist of science-fiction, non-fiction books on Neuroscience and Gemology, and the entire Harry Potter series. If I had to choose a Hogwarts house, it would be Slytherin, but I actually identify more with Beauxbaton Academy.
I cannot and would not want to live without good chocolate and bubble tea, and I am also a strong advocate for the adoption of shelter animals, being a fur-mom to an adorable Singaporean Street Dog.