WD-40
WD-40 in India
Regarded by many as the No.1 problem solver for taking care of things, WD-40 Multi-Use Product remains one of the world’s most instantly recognizable brands, used in households and by trades professionals across the globe.
Leading the team was chemist Norm Larsen, who was looking for a water displacement solution for NASA to protect the Atlas Space Missile from rust and corrosion. It took Larsen and his team 40 attempts to get the world-famous formula right, which is how the product found its name, WD-40.
After a while members of staff were found to be taking the product home and discovering even more everyday uses. This led to Larsen experimenting with putting WD-40 Multi-Use Product into easy to use aerosol cans, with the very first cans being sold in stores in 1958.
In addition to the famous blue and yellow can, WD-40 Company now offers a wide range of products spanning specialty maintenance and cleaning for all types of industrial, enthusiast, hobbyist and home users.
• WD-40 Specialist is a line of professional grade specialty products formulated for heavy-duty tasks for DIY enthusiasts, Trades and Industrial users.
• WD-40 Specialist Motorbike is a range of products, developed in partnership with Team WD-40 from the British Superbike’s Series, providing high-performance motorbike maintenance care.
• WD-40 BIKE is the latest line of products under the WD-40 brand, providing maintenance solutions for the whole bicycle, helping to improve cycling performance.
• WD-40 Specialist Lawn & Garden is a line of specifically formulated garden maintenance products designed to clean, lubricate and protect gardening tools and equipment all year around.