I am in love with creativity. I want to turn the world into a work of art.

I have been studying fashion in Bournemouth for the last three years. My interest lies in the marketing and promotion of creative brands. I have a love for concept brands that have a story and have a sense of heritage. A strong concept adds depth, informing the customer of where, what and why this brand has been developed and allows a more personal marketing approach therefore evokes a loyal customer. My initial inspiration is often not taken directly from a fashion subject but from something that I find interesting and could create into a substance of fashion.

Sophie .