Wes Barefoot (December 19, 1986, in Greensboro, North Carolina) is an American entrepreneur and business consultant with extensive experience in franchising. He is the founder and CEO of Path To Freedom LLC.

Wes brings years of experience as both a franchisee as well as working with franchisors, where he’s worked across a variety of operational, management, and franchise development roles with several franchise companies. Franchising has had a tremendous impact on Wes and his family’s lives, and now Wes loves to help others take control of their lives and create freedom for themselves through business ownership.