Paula White
Vancouver
Paula moved to Vancouver after completing a diploma in Business Administration along with certificates in Office Administration, Human Resources at Camosun College.
In the three years working in radio with Jack FM, News 1130, Clear FM, Star FM, Country FM, Mountain FM (Rogers Broadcasting), Paula created radio research, along with planning and execution of corporate client events. Other duties included restructuring the on-site and off-site administration departments, assisted with hiring, training and managing administration staff.
In 2007, Paula joined T.M.A. Marketing, Media, Promotions where for five years; she worked as a Media Planner and Buyer. Some of the clients she worked with include: Iris, Optometrists and Opticians, Bosley’s, Peak Golf etc. She was responsible for clients’ media planning and buying that included, television, radio, print, promotions, and internet advertising. Other duties performed were quality assurance and follow-up for client satisfaction.
In recent years, Paula has been consulting as a Media Strategist with WhiteWay Media Solutions. Some of her duties include, business-to-business networking, lead generation, and social media advertising.
In 2013 Paula graduated with a Digital Communications Certificate from Simon Fraser University. Some of the courses Paula learned are for online content marketing, web advertising, social media, and brand management.
This past fall, Paula and her family moved to Banff National Park area in Alberta, Canada.