A.L. Roberts
NYC
Creative Strategist by day. Aspiring recording artist by night. ALR or as many have had the opportunity to come in contact with him via his writings, is AL(ways) R(esonating).
Inspired by life and everything it has to offer, A.L. Roberts/ALR, is quite the student of experience. So much so, that in learning from knowledge of others and the qualities that make people who they are, he continues to discover that much more about himself, all while leaving a lasting impression with those he comes in contact with. And impressed upon the world, he has.
Taking with him, his love of all things inspiring and motivational, A.L. is the Creating Founder as well as Superconductor of Brand Synergy for the hybrid creative agency + publication, Why Blue Matters. Featuring the likes of the up and coming, independent and established, Why Blue Matters or WBM for short, is on one end a boutique agency that takes brands to the next level in the digital and in the real world while on the other, a lifestyle/media platform dedicated to showcasing aspirations and the results of those who turn their aspirations into reality
So without inspiration, creativity ceases to exist. Why Blue Matters is the humanization of those who represent the color of creativity and provides inspiration through their efforts to fuel the imagination of others. Using a pay-it-forward approach, WBM recognizes creativity and raises awareness for those who strive to become an influence as well as those who seek to remain influential, so that regardless of the ambition, the mission remains the same—present the world with a variety of people and/or organizations to uplift and inspire.
However, taken aback by those he has met, worked with as well as featured on his site, ALR could not help but rekindle his passion for music. In the back of his mind with every second that passed, his interest increased with thoughts to finally present to the world music from the life, time and creativity of him. Considered more of writer who has syncopated and melodic delivery, ALR’s approach to music is quite unique.
Consisting of influences that have made their impact in the literary world to those in music, film, fashion and even sports, the style of ALR is his delivery. Poetry with the use of rhythm and rhyme, his vehicle of choice. Travel with ALR and allow his words to resonate with you.