Mark Wnek

An accomplished ad man, Mark Wnek is a prolific blogger and journalist for the advertising industry. His career is marked with distinction, having won multiple industry awards and creating many memorable ad campaigns. Mark Wnek?s first memorable campaign was the ?Guinness, Pure Genius? slogan. The campaign catapulted Mr. Wnek?s career onto the Board of Directors for Ogilvy & Mather. Mark Wnek was the primary creative talent behind the award-winning Heineken ad featuring a blues singer. The television ad garnered a coveted Grand Prix award at the Cannes Lions Festival in 1991. With his next company, Mr. Wnek moved into a managerial role as Chief Creative Officer and Chairman, helping his company earn a New Business League award from Campaign magazine, and twice earning runner-up as Agency of the Year. After that, Mr. Wnek moved to New York City, where he successfully turned around Lowe New York, for which the agency received the Comeback Agency of the Year award from Ad Age magazine in 2009.

As an industry writer, Mark Wnek has published work for The Independent, Advertising Age, and Ad Week. Mr. Wnek?s work features articles such as ?The New Age of Wisdom,? about the power of data in the advertising world, and ?The In and Out of Yes and No,? detailing the effect of the ad pitch on an agency?s morale. Mark Wnek?s voice is not limited to published work. His use of Twitter is evidence of his command of technology and its uses in the ad world. At present, Mr. Wnek has nearly 2,000 followers. Regardless of the platform, Mr. Wnek?s valuable experience as copywriter, chief creative officer, and chairman is available for advertising industry professionals to digest.

Mark Wnek currently lives in New York City with his wife and three young sons.