Marketing is an all-encompassing role. Each day is a chance to learn something new and to improve myself both professionally and personally. I enjoy the challenge of obtaining new clients and growing awareness for each company. Being able to work in all areas of marketing allows me to see the big picture and plan strategically for the future.

As the Director of Marketing at Heritage Homes and Berkshire Hathaway HomeServices Premier Properties, my role is unique because I am working in all areas of marketing with multiple entities under one roof. My main focus is development of the overall marketing plan for future growth and brand recognition of both companies and the individual real estate agents. I work in both print and online media, which includes designing graphics, marketing materials and branding. My responsibilities also include content creation for the websites and social media platforms. I work with two marketing consultants to create competitive advantage strategies for each company and implement those strategies across multiple platforms.

In my position, I have grown both companies' brand awareness through social media and online marketing. I have assisted with the launch of the new brand, Berkshire Hathaway HomeServices Premier Properties, and have created campaigns to engage users for better content interaction. I am developing marketing strategies for each company that will connect with consumers. I am also working on team building among employees to create strong, healthy relationships.