Xenon Tan

Ecommerce, marketing, and investor in Singapore

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Xenon Tan is the youngest Singaporean to sell and exit his own E-commerce brand for a 7-figure cash payout in under 1 year.

He founded DTC Labs Asia and multiple million-dollar E-commerce brands such as SmileFam, Chaglo, and Heavenluxe. One of his ventures broke the fastest record of scaling from $0 to $2.6 million in online sales in just 9 months.

Today, Xenon brings the lessons from the front lines of building, scaling, and exiting brands to the next generation of entrepreneurs.

With more than $80 million in sales generated across his ventures and clients, and over 300 DTC brands mentored, his focus is simple: help founders turn ambitious ideas into consumer brands built to disrupt.

  • Work
    • DTC Labs Asia