Sergio Barrientos

With more than 17 years of experience in the advertising and interactive media sector, Sergio brings extensive and invaluable insight into how to reach the Hispanic and Latin American marketplace. He is currently responsible for a new unit called Human Interactions at Havas Media.

Prior to Havas he had been consulting from his own interactive boutique firm, Eclipse. Before that Sergio co-founded Latin3, one of the leading Hispanic interactive agencies in South Florida. While at Latin3 he was charged with overseeing a team of creative minds tasked with delivering award-winning creative experiences. What sets Sergio apart was the ability to tie measurable goals to Latin3 creativity.

He continues to raise the bar in the development of effective, measureable digital strategies for some of the most beloved brands in the industry, which is part of his ongoing success within the interactive media platform. Sergio's past and present interactive campaigns are based on insights resulting from engaged user experiences.

Sergio's client roster of experience reads like a who's who including such blue chip companies as Dell, General mills, Google, Microsoft, Nextel, Skype, Pepsi, Reebok, Sony, TACA, Visa and Ford, among others.

He is also the recipient of various industry awards including the Latino Marketing Awards, Web Awards, iNovas, PMA's and Reggies. His creative team has also made it to the finals at the Cannes Cyberlions and FIAP