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Yazmine Esparza

Communications Professional in Miami, Florida

Yazmine Esparza

Communications Professional in Miami, Florida

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Yazmine is an energetic leader with an ability to efficiently manage diverse projects ranging from politics to the design industry. Her commitment to clients, attention to detail and creativity have been crucial to her success. She is an active and dedicated public relations professional, an excellent strategic writer and editor, and an experienced translator who has worked with organizations like National Geographic TV, the White House established Hispanic Heritage Foundation, and the Puerto Rico House of Representatives.

This agile communicator is passionate about languages. She is fluent in Spanish, English and French, having studied the latter at Université de La Sorbonne, in Paris. She conducted her Public Relations studies in London and Washington DC and has perfected her writing skills with a Master’s program in Puerto Rico, where she was nominated to represent the Island at the Real Academia Española’s School of Lexicography. Yazmine’s other passion, singing, took her to Hollywood during American Idol’s season 8, along with 146 other people out of 100,000 in the US who auditioned.

Currently, Yazmine is an Account Manager at Newlink, in Miami, where she leads the tourism promotion and global crisis communication programs for the Ministry of Tourism of the Dominican Republic, as well as the destination of Acapulco, among others. For her impeccable crisis work, she was awarded Honorary Mention by PR News' PR People Awards in 2015 for the Crisis Manager of the Year category. She was also selected as one of Newlink's Top 5 employees.

Previously, Yazmine was Account Supervisor for the Corporate and Public Affairs Group at Ogilvy PR in Washington DC, where she specialized in crisis and issue management, tourism, and trade work for the governments of Mexico, Puerto Rico, and Chile, as well as health awareness campaigns among US Hispanic audiences and other client work.

Yazmine is very close to Hispanic causes, having promoted educational opportunities for Latinos through her work with the Hispanic Heritage Foundation. Her interest in these audiences led her to provide US Hispanic audience training at Ogilvy and to be involved with the National Association of Hispanic Journalists, as well as the Hispanic Public Relations Association.

Yazmine is a passionate dog lover with a devotion to help dog rescue groups in Puerto Rico.

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