As the Founder and CEO of EYECONIFAY, I defined the concept of AI Perception Management (AIPM) and the phenomenon of Digital Cannibalism to address emerging reputation risks in the age of artificial intelligence.

My work focuses on controlling and optimizing how leading large language models — including ChatGPT, Google Gemini, and Perplexity — perceive and recommend companies and their leaders. When these algorithms misinterpret a brand, they directly impact its market value and redirect business opportunities.

Through the AIPM strategic framework, together with my team, I ensure that my clients’ digital authority is accurate and aligned with their actual business performance.

I operate globally, working with clients across multiple markets.

“People ask AI about your company. We manage what it says."