Zubair Rafique

Social Media Manager, Writer, and Editor in Lahore, Pakistan

Hire me

3+ yrs scaling SaaS organic traffic. Technical SEO, topical authority & high-authority backlinks. 30,000+ monthly users delivered.

Who I Am

I'm Zubair Rafique, an SEO Specialist and organic growth strategist based in Lahore, Pakistan with over 3+ years of hands-on experience helping B2B SaaS companies, digital marketing agencies and service-based businesses turn search engines into their most reliable acquisition channel.

  • My work focuses on three things that actually move revenue:
  • Cleaning up what's broken technically Building topical authority through structured content
  • Earning high-quality backlinks

Not traffic for vanity. Rankings that bring buyers.

What I Do

Technical SEO Audits & Full Remediation: Most sites leak rankings silently broken internal links, crawl errors, duplicate content, bloated redirects, slow Core Web Vitals. I run deep audits using Semrush, Ahrefs & GSC fix what's hurting performance and rebuild site architecture to pass link equity where it counts. At one agency, I raised a site's overall SEO health score from 60% to 95% and traffic.

SaaS Link Building & Outreach Campaigns:This is where I specialize. As both an SEO link builder and SEO outreach specialist, I build backlink profiles that actually lift domain credibility not just inflate numbers. I filter prospects by DA/DR, relevancy, organic traffic and anchor diversity. I place links on sites with DR 40–70+ that send real SaaS traffic. Every link I acquire is manually vetted, contextually placed and aligned to your target keyword clusters.

Topical Authority & Content Strategy: I map full content ecosystems from informational to commercial intent using semantic keyword research and topical mapping. I've built geo-targeted landing pages ranking in the Top 5 across competitive U.S. states including NY, NJ & Texas. Content strategy without structure is noise.

On-Page SEO & CTR Optimization Rankings mean little if nobody clicks through. I optimize meta titles, desc, heading structures, snippet content around real search intent not guesswork. After redesigning landing pages, I've delivered +20% conversion rate improvements on commercial pages.

Backlink Profile Cleanup & Toxic Link Removal Spammy backlinks can silently drag down a site's authority. I identify toxic links, run disavow campaigns, repair broken links protecting domain trust & restoring clean crawl signals.

Results I've Delivered

These aren't projected outcomes. These are documented results from real client work:

  • 📈 Monthly traffic: Grew from ~1,000 → 12,000 → 30,000+ active users
  • 🖱️ Organic clicks: From ~3,000 to 10,000+ clicks/month with steady CTR improvement
  • 👁️ Organic impressions: Scaled from ~500k to 1.2M+ per month
  • 🔄 Landing page conversion rate: +20% uplift post-redesign
  • 🏆 Top 5 rankings across multiple U.S. state-targeted landing pages (NY, NJ, TX)
  • 🛠️ Health score: Raised from 60% → 95% through full technical remediation
  • 📊 DA growth: Moz DA 20 → 52 | Ahrefs DR 7 → 30 | SEMrush AS 4 → 22
  • 🚀 Traffic revival: Took a dormant site from 0 → 2,000+ organic visits/month in 3 months

How I Approach SEO Differently

Most SEO practitioners operate in one lane either they're technical or they build links or they write content. We work across all three because that's how rankings actually compound.

My process:

  1. Diagnose first. A deep technical audit reveals what's silently costing you rankings before any content or links are added.
  2. Map intent. I research not just keywords, but why people search them and what stage of the buyer journey they represent.
  3. Build authority systematically. I create topical clusters that establish your site as the authoritative source in your niche.
  4. Earn links that matter. Not PBN links. Not spam directories. Contextual placements on real, trafficked, niche-relevant websites

Who I Work With

  • B2B SaaS startups looking to build their first scalable organic channel
  • Digital marketing agencies needing a reliable SEO and link building partner
  • Service-based businesses targeting competitive local and national markets
  • Tech brands recovering from algorithm penalties, traffic drops or toxic backlinks

If your site has rankings that plateau, traffic that doesn't convert or a backlink profile that's more liability than asset that's the exact kind of problem I'm built to solve.

Core Competencies

(Semantic keyword layer naturally embedded for brand visibility and search relevance)

SEO Services

· Technical SEO Audit

· On-Page SEO

· Off-Page SEO Strategy

· Semantic SEO

· Internal Linking Restructure

Link Building

· SaaS Link Building

· Niche Edit Link Building

· Guest Post Outreach

· White-Hat Backlink Acquisition

· DA/DR 40–70 Link Placement

· Toxic Link Removal

· Backlink Profile Audit

Content & Strategy

·Topical Authority Building

· Buyer-Intent Keyword Research

· Landing Page SEO

· Content Gap Analysis

· Geo-Targeted Landing Pages

· Meta Ti